Audi’s answer to the hybrid market

21st March 2018
Audi introducing hybrid car

Following Audi’s commitment a few years ago to embrace the electric and hybrid market, they have now announced that their first ever all-electric car will arrive at the beginning of 2019. The Audi e-tron quattro concept will be the prototype of their next-generation SUV and is powered exclusively by electricity.

The Audi e-tron quattro concept is 4.88m long, 1.93m wide and 1.54m high, putting it between the Q5 and Q7 in terms of size. Some of the features of the new e-tron quattro concept touted by Audi are an impressive aerodynamic design, plenty of advanced intelligent features and the ability to drive well over 300 miles on one charge.

Sometimes electric vehicles sacrifice power for economy, but Audi say this is not the case with their new all-electric car. It will have three electric motors which deliver 320kW, giving the best of both worlds. The car will also have a ‘Boost’ mode, whereby the three electric motors work even more vigorously to give up to 370kW and lay down 800Nm of torque. This technology will apparently take the new car from zero to 62 miles per hour in just 4.6 seconds. With electric cars there isn’t any lag time between when you accelerate and when the car launches, so this feature should make the power and acceleration even more exciting to those who have always used combustion power.

Recharging the Audi e-tron Quattro isn’t as difficult as you might think

Recharging is one of the issues that puts some people off of using an electric or hybrid vehicle. However the e-tron quattro concept has a 95kWh Lithium-ion battery which will keep the car running for at least 310 miles on one charge. It can be recharged with a standard 240v domestic socket or using a custom wall box.

There are an increasing number of quick charging terminals popping up around the country in cities, towns, car parks, at corporate companies and motorway service stations as well as at everyday service stations. This quicker charging terminals have an output of 150kW, which can fully charge an electric car in under an hour, taking only half an hour to recharge around 80% of full power. A few years ago Audi also said they were developing a nationwide charging network of these rapid charging terminals.

Additional Features included in the new e-tron quattro concept are:

  • Advanced interior design – the interior is simple, modern and spacious, perfectly combining luxury and technology to create a relaxed and sumptuous feeling.
  • Technology – two intelligent OLED touch screens will create an easy to see and extensive dashboard, which will also be complemented by voice controls. There will also be virtual wing mirror cameras to replace the usual exterior mirrors, which will then supply imagery of the surroundings to additional OLED screens inside the doors. As well as getting rid of blind spots and expanding the field of vision, this also makes the car even more aerodynamic than it already is, improving air flow and reducing wind noise.
  • A glass solar roof – the car has a special panoramic glass roof which has been integrated with solar power to produce energy for functionality such as air conditioning and heated seats, thereby reducing use of the electricity from the battery. As well as making the car more economical, as an added bonus the roof also provides more light inside the car.

You can see what Audi’s answer to the hybrid market looks like at They are taking deposits now to secure Priority Ordering and the first Audi e-tron quattro concept will be available to order later in the year, with deliveries planned for early 2019.